Madafu

Privacy Policy

Introduction

This Privacy Policy delineates the methodologies adopted by Madafu Designs Private Limited (hereinafter referred to as the “Company”) in the management, usage, and disclosure of information amassed from the users (hereinafter collectively referred to as “Users”) of its Website. This policy is binding on all Users accessing the Website. The Company pledges to handle User information strictly within the bounds of this Privacy Policy.

Interpretation

For the purposes of this Privacy Policy, references to “You”, “Your”, or “User” shall mean the end user accessing the Website or the Services. “We”, “Us”, and “Our” shall refer to the Company, including its affiliates and partners.

Policy compliance

This Privacy Policy is compliant with:
Section 43A of the Information Technology Act, 2000
Regulation 4 of the Information Technology (Reasonable Security Practices And Procedures And Sensitive Personal Information) Rules, 2011 (hereinafter “SPI Rules”)
Regulation 3(1) of the Information Technology (Intermediaries Guidelines) Rules, 2011.
Definition of Personal Information


As per the SPI Rules, “Personal Information” is defined as any information relating to a natural person that can identify the individual, either directly or indirectly, when combined with other information. This excludes information freely available in the public domain or accessible under the Right to Information Act, 2005, or any other law.


The SPI Rules categorize “Sensitive Personal Data or Information” as:

 

  • Passwords
  • Financial data including bank details, credit/debit card details, and other payment instrument details
  • Physical, physiological, and mental health conditions
  • Sexual orientation
  • Medical records and history
  • Biometric information
  • Information lawfully contracted
  • Visitor details as registered or provided thereafter
  • Call data records

Collection of Information

We collect information to enhance our services for Users. This includes details provided by Users and data collected through service usage. Personal Information like names, addresses, contact numbers, etc., is collected for efficient service delivery. While general browsing does not require Personal Information, once provided, the User is no longer anonymous. We clearly indicate mandatory and optional fields. Users have the discretion to withhold Personal Information, barring the use of specific services. Device information, such as hardware model and operating system, is also collected.

Usage of collected information

The information collected is utilized to offer personalized and improved services to our Users. It aids in understanding market trends and tailoring our services accordingly. This enhances User experience and expands our user base. User consent will be obtained for any use beyond the scope of this Policy. Publicly shared information by Users is not governed by this Privacy Policy.

Sharing of personal information

Disclosure of Personal Information is essential for providing certain services, legal compliance, enforcing our User Agreement, and for fraud prevention. When shared with third parties, Personal Information is subject to strict confidentiality agreements.

We may disclose Personal Information to comply with legal processes or in good faith that such action is necessary to enforce our Terms or Privacy Policy. In the event of a merger, acquisition, reorganization, or similar transaction, the subsequent entity will adhere to this Privacy Policy regarding your Personal Information.

Securing information

We employ robust measures to secure User information, including reviewing our data collection, storage, and processing practices. Employees and Agents processing User information are bound by strict confidentiality agreements, breach of which may result in severe penalties or legal action.

Choice/Opt-out

Users may opt-out of promotional communications after account setup. Removal of personal information can be done by unsubscribing or deleting their account.

Consent

By using the Website and providing Personal Information, Users consent to the collection and use of their information in accordance with this Privacy Policy. Publicly accessible areas like blogs or forums are not covered under this policy, and information disclosed in such areas can be accessed by others.

Electronic record

This document is an electronic record as per the applicable Information Technology laws and allied statutes. No physical or digital signatures are required.

Policy updates

The Company reserves the right to modify this Privacy Policy. The effective date below indicates the last revision of this policy. Users are encouraged to periodically review this policy to stay informed of any changes.

Effective date

This policy was last updated on 22 January 2024